As information technology becomes part of our everyday life we notice that we can now do many tasks that
previously required specialists. The obvious example is
desktop publishing. We now create our stationery,
newsletters, and even greeting cards. Often we will do the
design part (personalization) and let the specialist produce
the goods. Technology gives us the tools to design our
products.

As information technology becomes part of our everyday life we notice that we can now do many tasks that
previously required specialists. The obvious example is
desktop publishing. We now create our stationery,
newsletters, and even greeting cards. Often we will do the
design part (personalization) and let the specialist produce
the goods. Technology gives us the tools to design our
products.